Privacy Policy

Last updated: August 2026

Data controller: Liljestrand Consulting AB, org. no. 559464-4378, Sweden. Contact: [email protected]. We process personal data under the GDPR; our lawful bases are contract performance (delivering reports and the app) and legitimate interest (improving the service, security).

What we collect

How reports are produced

To run a check we send shopping-related questions containing your brand, category and competitor names to AI providers' APIs (OpenAI, Anthropic, Google, Perplexity). These prompts contain business information, not personal data. Providers process them under their own API terms.

Who we share with

Processors that help us operate: Cloudflare (hosting), Stripe (payments), Shopify (app platform), the AI API providers above, and our email provider. We don't sell data, and we don't share it beyond what operating the service requires. Some processors are outside the EU; transfers rely on standard contractual clauses or adequacy decisions.

Retention

Reports and account data: kept while you're a customer and up to 24 months after, then deleted. Bookkeeping records are kept as Swedish law requires. Uninstalling the Shopify app triggers deletion of shop data per the timelines below.

Your rights

You can request access, correction, deletion, restriction, or a copy of your data at any time via [email protected]. You may also complain to IMY (the Swedish data protection authority).

Shopify GDPR webhooks

We implement Shopify's mandatory privacy webhooks: customers/data_request (we hold no customer personal data, and respond accordingly), customers/redact, and shop/redact (shop data deleted within 30 days of the request).